Everyone has a trace. Yours deserves to be celebrated.
In 2020, a professional makeup artist with fourteen years of experience looked at the Egyptian market and saw the gap — the products women actually need, missing from every shelf. So instead of waiting, she built them herself.
That's how Trace started. From craft, passion, and a refusal to settle.
Makeup. Skincare. Haircare.
Every product built with the same obsession for quality.
Why Trace?
Because every woman leaves a mark on this world. We believe in that. Every product we make is a reminder that your story matters and your beauty is worth enhancing.
Leave Your Trace — it's not just our slogan. It's everything we stand for.
What We Stand For
Professional-grade quality. Real innovation. Prices that make sense. Built by someone who has worked hands-on with the world's leading brands — and knows exactly what's been missing from yours.
The Trace Woman
She loves herself as she is. She enhances what's already hers. She's confident, she's real, and she's done apologizing for taking up space.
She's you.
Leave your trace.